Mel Beach Slide + Line Friends Line, the Korean messaging application, gave rise to the cutest characters today: Line Friends. The gang has served as an inspiration for fashion, games, and even has their own cafe in Seoul. They became popular due to the Kawaii aesthetic (cute in Japanese) that has been rising more and more on the trend curve, establishing itself as a cool and indispensable element among the trendiest outfits of streetstyle. In the new collab with Melissa, the shapes express a fun, playful and authentic identity. A great fun breath for those who want to venture into compositions full of personality.
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